LHaus
Jan 14 2010

Long Island City’s Hallets Cove real estate development update

Hallets Cove Beach, Vernon Blvd, Long Island City/Astoria

If you head out of Hunters Point and up north on Vernon Blvd, you’ll eventually run into Hallets Cove, an area officially in Long Island City though more realistically in Astoria. The ‘Cove’ is a very lovely inlet off the East River where Noguchi built his famous work studio. It also hugs the edge of Socrates Sculpture Park, where a summer movie festival is held amidst quirky outdoor sculptures and local, international restaurants provide the food. It’s really quite a time actually, and our very own LIC Boathouse schedules free canoe trips from the Anable Basin to the summertime movie festivals. Canoe back to your high-rise. Or low-rise. Whichever.

In any case, real estate developers seem to have caught on to the scenic digs up in the nether region of Vernon Blvd, because condos are popping up like river weeds:

New Vernon Blvd & Broadway streetscape with East River Tower, LIC/Astoria

One that can’t possibly be missed is the behemoth East River Tower, aka 11-24 31st Ave. This sharply angled monolith is visible from miles away, especially Manhattan, and is the highest point in the LIC/Astoria skyline. Active sales listings show asking prices of roughly $772/SF. Quite steep for that area, considering LIC/Hunters Point was averaging $650/SF according to local real estate data released last quarter by local brokers.

Piano Factory Condos, 31-01 Vernon Blvd, Long Island City/Astoria

A little closer to Long Island City proper and steeped in musical history is the Piano Factory Condos at 31-01 Vernon Blvd, featuring 69 condo lofts. Converted from the landmarked Sohmer Piano Factory (circa 1886), sales are currently active, asking $632/SF. A little tamer on the asking price, perhaps because its a condo conversion… or perhaps because they do recognize there’s no public transportation out there. Either way.

Orient Condo sign above the lot at Vernon Blvd & Broadway, LIC/Astoria

The gaping lot right across from Socrates Sculpture Park on Vernon Blvd that was once an auto body shop is slated to house the Orient Condo. It’s brought to us by Saika, the same developers who created Casa Vizcaya in Hunters Point, and threatened to bring LIC’s first finger building (aka Kimaya Lofts) onto Jackson Ave. No fingers for LIC right now, but perhaps in the short-term future, The East will meet Western Queens. Greetings, it comes in peace. Maybe.

16 Comments

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IMHO The asking prices for these units are at least $100/sq. ft. too expensive for the current market. Their only selling point is that they offer a view and some nice internal kitchen and bathroom fixtures and shiny and meaningless amenities. They fail miserably on location! location! location! Ie: no dry cleaners, restaurants, public transportation, performing arts, quick access to Manhattan by car (other than between 9pm and 7 am) And living in a far more desirable location — LIC — that has far more location! location! location! and has deals in the below-$600 sq. ft. range, I wouldn’t even consider the trek to look at these overpriced condos/condops.

I must admit that Hallets Cove is an art nerd’s destination spot for niche art.

Full disclosure: one of my many nerd facets is “art nerd”.

Doesn’t mean I would consider living there for more than $450/sq. ft.

#1 Glinda / 2 years ago

BIG WARNING regarding Saika and their Orient condos and Casa Vizcaya. Finances appear to be on very shaky grounds. The condo owners at Casa Vizcaya have serious issues. The neighboring building that was damaged three years ago looks like it has barely been worked on the entire year.

#2 Anonymous / 2 years ago

Not to mention the fact that the folks who bought in Vizcaya have major leaking and mold issues, had floors replaced, need a new roof, no insulation on their pipes, no dampers on their fire places, flooding in the basement, no sprinkler system and a garden that is not as it was represented. The owners have the State Attorney General calling the developers to task about their shoddy construction. Do not be swayed by the slick porytel of the developers sales pitch. The Orient is a long way off if the developer doesn’t fix what is in front of him first.

#3 Anonymous / 2 years ago

Interesting info on Vizcaya. Are you and owner #3? That is rather detailed info. I had looked at a place there, and indeed the garage was flooded that day…..

#4 Anonymous / 2 years ago

East River Tower will NEVER sell those apartments at these prices. The Piano Factory next door is having a terrible time selling units even after drastically price chopping to a much lower ppsf and the Ria also hugging them both has price chopped their lofts duplexes drastically with no one biting. This is a very remote area of lively ammenity rich Astoria. All the things people move to Astoria for are a 20 minute walk away.

#5 Anonymous / 2 years ago

It took me 25 minutes to walk from the 30th ave. station to get to East River Tower and I walk FAST.

#6 Anonymous / 2 years ago

Sorry, I meat to say it took me 15 minutes.

#7 Anonymous / 2 years ago

piano factory just took all of their units off the market, as per streeteasy.

#8 Anonymous / 2 years ago

wow. now that really says something.

#9 Anonymous / 2 years ago

East River Tower is selling 1 BR’s starting at $385,000 and 2 BR’s starting at $555,000. These prices are comparable to neighboring properties and less expensive than piano factory and LIC south of the QB bridge. Common charges include gas, heating, cooling, water, 24-hr doorman, live-in super, fitness room, and also has a 15-yr tax abatement. Apartments are gorgeous and spacious and have great views… Transportation is not as bad as some people claim – there is a bus that runs very frquently on 21st St that takes you to the 7 train amongst other buses that are very close by. Train is about a 15 minute walk. There is a supermarket, cvs, post office, diner, etc right on 21st Street. Costco is across the street on Vernon Blvd. The area is currently being developed unlike hunts point LIC which has already been developed and is considerably more expensive… They are also offering some seller’s incentive and seem to be open to negotiations for parking spaces

#10 len / 1 year, 6 months ago

All of these properties are in foreclosure. They should never have been built in the first place. This is the pure outcome of greed. This is hard working lower middle class 2 family home neighborhood that should have had their amenities and vital services updated years ago but Bloomberg, Marchall and Vallone all saw dollar signs by trying to hand over this neighborhood to their rich friends. This the result.

Bring back the 2 family home to Queens and bring back our backyards and front yards and all important trees and natural drainage to stop the tide of increasing flooding problems here and keep these ridiculous buildings out of our neighborhoods. They are environmental, utility and resource WHORES.

#11 Anonymous / 1 year, 6 months ago

Went to a open house, this bldg is absolutely beautiful inside & out. This area will be the queens west or even williamsburgh in a couple years. They have an auction coming up and I am prepared to “steal” a condo. In 2 years people will envy these prices, buildings are popping up all over (been to 50+ open houses) and this building was the nicest by far. Transportation isn’t great but will definitely improve as the area grows. In my opinion it’s a great investment, there’s no more waterfront left anywhere!!!

#12 Bob / 1 year, 1 month ago

The last post must of been put up by someone with a vasted interest in the building.

If it is such a steal would you go around announcing it before the auction?

#13 starsgazer / 1 year, 1 month ago

how did you make out in the auction bob?
did you steel one for yourself?

#14 anonymous / 10 months, 4 weeks ago

The East River Tower building is OK but they will never get those high prices. Due to market conditions and the location near the bad projects and no transports near by. Asking price should be around $250k at least to get some units sold.

#15 Dee / 10 months, 3 weeks ago

I went to see these apt. last week and was shocked by the area that it was in. literally almost got jumped. The Astoria project are just across the street. I am talking about a beautiful Saturday morning. Absolutely crazy and the prices are insane. Asking for over a million for a penthouse. No Restaurants, movies, bars, grocery stores, trains and or buses for at least a 2o-25 minute walk. Will admit the apts. are nice but the prices are really really crazy for the area that it is in.All i have to say is go there at night and you’ll never want to see it in the day time even though they slash prices.

#16 Chris / 5 months, 3 weeks ago

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